transforming Campbell Building Services with a strong, targeted digital presence.
WE ARE CRAIGMILLAR.
Full Website Redesign • Multi-Domain Strategy • SEO • Social Integration • Google Business Optimisation
the challenge.
Campbell Building Services needed more than just a visual refresh—they needed a digital foundation capable of supporting multiple audiences across different areas of work.
Their challenges included:
Outdated website with little to no engagement
Weak online visibility and low search ranking
No clear way to target different service categories
No integration with social media for credibility & lead generation
Google Business Profile was under-optimised
SEO was minimal, resulting in missed online enquiries
They needed a strong digital infrastructure that matched their reputation in the building and construction industry.
our solution.
✨ Full Website Redesign
We built a clean, modern, and fully responsive website designed to highlight their services, past projects, and expertise. Clear navigation and strong calls to action made it easy for customers to enquire or request quotes.
✨ Multi-Domain Strategy
To better target specific audiences, we implemented additional domains aligned with different service areas. Each domain supported SEO performance and improved local search visibility across their region.
✨ SEO & On-Page Optimisation
We carried out foundational SEO improvements, including keyword optimisation, service-specific landing pages, metadata, speed optimisation, and performance enhancements — helping the website index faster and rank higher.
✨ Social Media Integration
We connected their website with their social platforms to showcase real projects, increase trust, and ensure a consistent brand presence across channels.
✨ Google Business Profile Enhancements
We optimised their Google Business presence to help them show up in local search, maps, and service-related queries — driving more enquiries from people in their local area.
the impact.
The transformation created a stronger, more credible digital identity for Campbell Building Services. Results included:
A modern, high-performing website that represents their workmanship
Increased online visibility and improved SEO rankings
Better targeting through multiple domains
Higher engagement from social media and Google search
More enquiries from local customers seeking building services
A scalable online foundation that can grow with the business
Campbell Building Services now has a digital presence that matches the quality and reliability they deliver on-site.
tell us what you’re dreaming of building— we’ll build the rest.
chat to our sales or support.
WE ARE CRAIGMILLAR.
