building a strong digital foundation for KeyTec Waterproofing.
WE ARE CRAIGMILLAR.
Custom Website • Logo & Branding • SEO • Social Media Setup • Microsoft 365 Integration • Business Cards • Content Writing • Custom Emails
the challenge.
Before working with us, KeyTec Waterproofing faced several challenges:
No modern website to showcase their services
No established brand identity or professional logo
Low SEO visibility and limited online reach
No social media presence to build credibility
No centralised admin tools or business email accounts
Needed content that clearly explained their specialised services
Required a contact system that generated leads reliably
They needed a full digital transformation — both externally for customers and internally for operations.
our solution.
✨ Full Custom Website
We designed a clean, modern, and industry-focused website that presents KeyTec’s services with clarity and authority. The site includes service pages, project showcases, trust indicators, and strong calls to action to convert visitors into enquiries.
✨ Logo & Brand Identity
We created a bold, professional brand identity including a custom logo, colour palette, typography style, and brand elements — giving KeyTec a strong, trustworthy look across all platforms.
✨ SEO Implementation
We built their SEO from the ground up with keyword-optimised content, service pages, metadata, structure improvements, and foundational technical SEO — helping them rank locally for waterproofing searches.
✨ Social Media Setup & Integration
We launched their social media presence and integrated each platform directly with their website to strengthen brand credibility and improve customer engagement.
✨ Contact & Lead System
We implemented an efficient contact system that makes it easy for customers to reach out and ensures enquiries are delivered directly into their admin workflow.
✨ Business Cards & Offline Branding
We designed premium business cards that align with the new brand identity, helping KeyTec make a strong impression both online and offline.
✨ Content Writing
We produced clean, easy-to-understand, SEO-optimised website content to help customers understand their services and build trust.
✨ Microsoft 365 & Business Administration Setup
We set up Microsoft 365 to streamline KeyTec’s internal operations — including business emails, admin tools, shared storage, and improved communication workflows. This helped elevate the business to a more professional and scalable structure.
the impact.
KeyTec Waterproofing now benefits from a strong, cohesive digital presence backed by professional internal tools. Results include:
A consistent and trustworthy brand identity
A modern website built to convert leads
Improved search visibility and organic traffic
A professional social media foundation
Smoother internal communication and admin with Microsoft 365
Better client enquiries through a structured contact system
Stronger credibility when engaging with new customers
KeyTec now operates with confidence — online, offline, and internally.
need a full digital transformation like KeyTec?
chat to our sales or support.
WE ARE CRAIGMILLAR.
